(Continued …)

3. Don’t forget good old-fashioned snail mail!  Even snail-mail has gone all hi-tech.  A  great follow-up tool, and one that I currently use, is Send Out Cards - it’s really quick and simple to use.  You can choose to send either a card or postcard, and it makes for a great ’stay-in-touch’ service.  And just as simple to use as email, only more personal!  You can even upload your own handwriting font to personalise your cards even more.

4. Send a newsletter.  Okay, it’s not exactly personal one-on-one follow up, but it is keeping you in touch with your database.  Very often your newsletter will generate a response from your reader, which means you will be able to turn this into a one-on-one communication with your contact!

5. Keep the process going!  Make it a habit to update your database regularly.  If you don’t get the opportunity to update your database as you’re going along (Tip #1) spend 20 minutes at the end of each day reflecting on what you’ve done during the day, who you’ve contacted, what the outcome was, and enter all of this information into your contact management system.

Follow these 5 tips and you will soon see your business start to grow through effective follow-up!

About the Author:

Online Business Manager & Virtual Assistant, Tracey Lawton, teaches professional speakers, coaches, and authors how to operate an efficient, organized, and profitable business.  Learn how to create an efficient and organized office in 7 EASY steps, and receive free how-to articles at www.OfficeOrganizationSuccess.com .

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